{"id":102692,"date":"2024-08-13T10:27:09","date_gmt":"2024-08-13T14:27:09","guid":{"rendered":"http:\/\/www.owegopennysaver.com\/PS\/?p=102692"},"modified":"2024-08-13T10:27:09","modified_gmt":"2024-08-13T14:27:09","slug":"car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson","status":"publish","type":"post","link":"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/","title":{"rendered":"Car Collector Corner; The great designers and a letter from Harley Earl\u2019s grandson"},"content":{"rendered":"

By Greg Zyla —<\/span><\/p>\n

I promised after last week\u2019s editorial style \u201cThe cart before the horse\u201d column, centering on the lack of electric car recharge stations across the country, that I would return to the wonderful world of classic cars and specifically the renowned designers of the 1950 to early 1960 decade.<\/span><\/p>\n

We\u2019re also including this week a letter I received from Richard Earl, the grandson of perhaps the best-known designer of all time, Harley Earl, who oversaw the entire family of General Motors beauties for decades. Richard responded to my column about the GM luxury brand LaSalle, l. <\/span><\/p>\n

Here we go, with a new column on some of the great automobile designers.<\/span><\/p>\n

Since I\u2019ve written about Earl many times in the past, here are some of the other designers who deserve to be included in any discussion dealing with car styling and design.<\/span><\/p>\n

\"Car<\/a>

Here\u2019s an ad for the Harley Earl School of Auto Design (Compliments Richard Earl)<\/p><\/div>\n

Virgil Exner: Virgil was head designer for Chrysler Corporation from 1949 to 1961, when some of the most innovative and beautiful designs arrived at dealer showrooms from 1955 to 1960. Noted were everything from three color designs to all new cab forward beauties like the 1957 DeSoto. and several years of Chrysler 300 performance cars. His Imperials were also noteworthy during those years, as were his Dodge and Plymouth works of art. <\/span><\/p>\n

Exner was noted for beautiful fins, although I never really liked his later big fin applications on the 1959 Plymouth, which by 1960 disappeared completely if you were a Plymouth owner.<\/span><\/p>\n

\"Car<\/a>

Another great designer was Robert Bourke, who was head designer of the Studebaker Golden Hawk and Silver Hawk series that debuted in 1956 but was an outgrowth of his Studebaker coupes series that debuted in 1953 along with co-designer Raymond Lowey. Highlighted here is the 1958 Golden Hawk. (Greg Zyla collection)<\/p><\/div>\n

Robert Bourke: Bourke was head designer of the Studebaker Golden Hawk and Silver Hawk series that debuted in 1956, but was an outgrowth of his Studebaker coupes series that debuted in 1953. Although some of Bourke\u2019s designs were not inspiring, his Hawk series to this day looks great at car shows. His other Studebaker novel designs include the 1950 Bullet-Nose Studebaker, and the pre-Hawk Starliner models in 1953.<\/span><\/p>\n

Bryan Nesbitt: Nesbitt was responsible for two noted retro-styles: the Chevy HHR (high heritage roof). Before joining the General Motors team at HHR, Nesbit made a major mark with his Chrysler PT Cruiser, similar in theory to the HHR, and personally I liked both designs with a bit more leaning to the HHR. <\/span><\/p>\n

Raymond Loewy: In co-operation and working with Bourke, is co-designer of the Studebaker Starliner series, noted as one of the best new sporty designs with lower body aesthetics completely different from competing models. Most notable perhaps is Lowey\u2019s Studebaker Avanti, a more luxurious performance car that set records at the Bonneville Salt Flats in co-op with Andy Granatelli when it came to power under the hood. <\/span><\/p>\n

\"Car<\/a>

The beautiful Chrysler Corporation cars fell under the watchful eye of designer Virgil Exner, who introduced the cab forward, aerodynamic design with prominent tailfins, and many beautiful models through the 1955 to 1961 era. He was also the first to introduce a bevy of three-color models, much to the liking of consumers nationwide. Shown is a 1957 Dodge ad. (Dodge)<\/p><\/div>\n

Lowey\u2019s years at Studebaker started in 1938 until 1961, yet later returned to Studebaker to design the body for the Studebaker Avanti. Unfortunately he is sometimes forgotten when it comes to talks about Studebaker and sporty cars, but insiders laurel his accomplishments to this day.  <\/span><\/p>\n

Bill Mitchell: Bill succeeded Harley Earl at GM, and two of his designs come quickly to mind – the split-window 1963 Corvette and the Buick Riviera \/ Olds Toronado front drive cars. Mitchell guided GM through what I feel was its best decade when it came to muscle cars, starting immediately in 1961 with the Chevy Impala SS with the 348 big block and then, at year’s end, the \u201961 Impala SS 409. <\/span><\/p>\n

Add in the great Pontiac GTO, Olds 442, Chevelle SS396, Buick GS, along with those nasty fast Corvettes, and no decade compares in both fast cars and sales numbers. MOPAR and Ford are close, but GM receives my nod of affection thanks to Mitchells and his bevy of autonomous team leaders. <\/span><\/p>\n

Let\u2019s end this week on a high note – publishing a personal email I received from Harley Earl\u2019s grandson, Richard.  <\/span><\/p>\n

\"Car<\/a>

Bill Mitchell took over design duties at GM after Harley Earl retired. Soon to come were the mid-size muscle cars that included Pontiac GTO, Buick GS, Chevelle SS396 and Olds 442. Shown is a 1967 Pontiac GTO. (Mecum Auctions)<\/p><\/div>\n

Said Richard, \u201cHi Greg, maybe you want to share some of what follows with your LaSalle audience after reading your recent great article. Anyway, I just wrote an article for a LaSalle club newsletter entitled, \u2018A Breakthrough on an 87-year-Old Controversy.\u2019 <\/span><\/p>\n

\u201cThe article flushes out the \u2018delicious pressure\u2019 of what was going on in the background of General Motors (GM\u2019s) engineering world after my grandfather Harley began working with key players in \u2018autodom\u2019 (Cadillac) starting in the mid-20s.<\/span><\/p>\n

\u201cAfter Harley stepped down some 30-odd years later, many GM engineers would go on to do a number (in the history books) on his legacy.<\/span><\/p>\n

\u201cNo doubt this has to do with how badly America\u2019s auto design pioneer \/ HJE had sidelined GM\u2019s myriad of traditional engineers from being at all involved in the exciting genesis process of creating the company\u2019s new product designs.<\/span><\/p>\n

\u201cIn other words, after Harley\u2019s new hybrid-engineering \/ art department, a.k.a. GM Art & Colour came into existence and when it turned into GM Styling it really became powerful.<\/span><\/p>\n

\u201cHarley and his team of players took entire control of this exciting engineering process of, \u2018WHAT A GM CAR WOULD BE,\u2019 and hence all GM\u2019s cars became not only more useful, but beautiful, too. <\/span><\/p>\n

\u201cYou could even say that right after HJE stepped down from the auto business, something new started in the 1960s. This was when the traditional engineers inside GM ganged up right alongside the finance guys, (remember, both these factions had entirely been cut out of the creative control process HJE and his team dominated for 30-plus years), so moving forward in auto history, let\u2019s just say for simplicity\u2019s sake the decades that followed the 1960s some of GM\u2019s biggest engineers and finance guys had an axe to grind and went on to get even with HJE\u2019s legacy \/ design department.<\/span><\/p>\n

\u201cIn this aftermath, GM\u2019s auto designs (especially the Interior Designs of all GM\u2019s cars) were significantly watered down in comparison to the cars Harley and his team designed so flawlessly.\u201d <\/span><\/p>\n

\"Car<\/a>

The 1953 Studebaker Starliner began the styling that would grow into the fabulous 1958 Golden and Silver Hawks. Considering its competition in 1953, the Studebakers had a low center of gravity and unique back seat quarters that sat three on a bench seat. (Studebaker)<\/p><\/div>\n

Take care, Richard Earl, Harley\u2019s youngest grandson. <\/span><\/p>\n

I answered: Richard, I am honored that you have contacted me, as I hold your grandfather in the highest esteem when it comes to General Motors design. He indeed is the most influential designer \/ engineer EVER!<\/span><\/p>\n

I want to thank you, along with my readers, for the links you provide as they are loaded with excellent photos and information. I\u2019ve already \u201cLiked\u201d your Facebook page.<\/span><\/p>\n

Thanks again for your letter. For more information, start with Harley Earl on Facebook and you\u2019ll find many other links.<\/span><\/p>\n

(Greg Zyla is a syndicated auto columnist who welcomes reader comments or questions on auto nostalgia, collector cars or old-time racing at greg@gregzyla.com<\/a> or extramile_2000@yahoo.com<\/a>.)<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

By Greg Zyla — I promised after last week\u2019s editorial style \u201cThe cart before the horse\u201d column, centering on the lack of electric car recharge…<\/p>\n","protected":false},"author":5,"featured_media":102693,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-102692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editorial"],"yoast_head":"\nCar Collector Corner; The great designers and a letter from Harley Earl\u2019s grandson - Owego Pennysaver Press<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Car Collector Corner; The great designers and a letter from Harley Earl\u2019s grandson - Owego Pennysaver Press\" \/>\n<meta property=\"og:description\" content=\"By Greg Zyla — I promised after last week\u2019s editorial style \u201cThe cart before the horse\u201d column, centering on the lack of electric car recharge...\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/\" \/>\n<meta property=\"og:site_name\" content=\"Owego Pennysaver Press\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/The-Owego-Pennysaver-49179420591\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-13T14:27:09+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.greenstreetdata.com\/PS\/owego\/files\/2024\/08\/Car_Collector1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"375\" \/>\n\t<meta property=\"og:image:height\" content=\"209\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"psadvert\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"psadvert\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/\",\"url\":\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/\",\"name\":\"Car Collector Corner; The great designers and a letter from Harley Earl\u2019s grandson - Owego Pennysaver Press\",\"isPartOf\":{\"@id\":\"http:\/\/www.owegopennysaver.com\/PS\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.greenstreetdata.com\/PS\/owego\/files\/2024\/08\/Car_Collector1-1.jpg\",\"datePublished\":\"2024-08-13T14:27:09+00:00\",\"author\":{\"@id\":\"http:\/\/www.owegopennysaver.com\/PS\/#\/schema\/person\/e03684194434956dfb61f5ffcbc19492\"},\"breadcrumb\":{\"@id\":\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/www.owegopennysaver.com\/PS\/2024\/08\/13\/car-collector-corner-the-great-designers-and-a-letter-from-harley-earls-grandson\/#primaryimage\",\"url\":\"http:\/\/www.greenstreetdata.com\/PS\/owego\/files\/2024\/08\/Car_Collector1-1.jpg\",\"contentUrl\":\"http:\/\/www.greenstreetdata.com\/PS\/owego\/files\/2024\/08\/Car_Collector1-1.jpg\",\"width\":375,\"height\":209,\"caption\":\"Pictured is Harley Earl with a bevy of his beloved Corvettes. 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